The More You Know

Taylor J. Olson
Apr 15, 2019
2 min read

When I started my internship with 5j Marketing and Design I was excited. Excited because I knew I would be able to meet the requirement that all Augie journalism majors must complete an internship in order to graduate. Excited because the people who interviewed me seemed like the were going to be super fun to work with (spoiler: they were). I was excited to further my education and learn new things.

And learn new things I did.

While I spent time learning more about marketing and putting my writing skills to use, I also did a lot of research. 5j has several clients who they blog for, one of which is a company of hog barn designers

Before last summer, it was was pretty safe to say that I knew little to nothing about this industry; now, however, I find myself randomly finding ways to add the fact that a boar needs to be castrated before he is 14 days old so that the meat isn't tainted into conversation with my friends.

What we do at 5j is called Inbound marketing. Inbound marketing in not about cold calls or billboards, but rather about educating people about your product so that they can make the best choice for themselves. Because of that, I get to write a very wide variety of blogs; some of those blogs have the sole purpose of educating readers on the actual product or service the company sells, but other blogs simply exist to draw the customer onto the website in hopes they might click around to learn more if we interest them.

While I generally blog about things like my favorite boybands and television dramas, I thought it might be fun to show some of the other things that I write about too. One of my favorite companies to work with is New Standard--the hog barn design company. I get to write on a wide variety of things for them, from what supplies work best for pigs, to the evolution of pig care, to recipes that contain pork. I also get to design fun blog graphics for them!

Here are some of my favorite pieces: